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Monday, June 28, 2021
Consider Carpooling, Uber/Lyft, or Rentals Instead of Buying Until Car Prices Drop
New and used car prices have spiked and, in my opinion, peaked because of the surge in demand related to the Covid virus and the precipitous drop in auto inventories due to the microchip shortage. It’s almost certain, that new and used car prices will plummet in the 4th quarter of 2021, about the time the 2022 new models arrive. If you don’t need to buy a new or used car, you should wait.
But even if you think you need to buy another car, but are a low-mileage driver, you should reconsider. Eighty percent of Americans drive an average of less than 40 miles per day. Many older Americans drive far less than that. I have many retired customers who drive less than 5,000 miles per year (14 miles per day).
There are many others in the same boat as you that may be interested in carpooling; or you can hire an Uber or Lyft whenever you need transportation. I live 12 miles from my place of work, and I can “Uber” there for $12. If you don’t need a car every day, “Uber” to Publix, Walgreens, or the mall. If you do use your car most days, rent a car for about $45 per day. If you rented a car for 3 months, about the time when car prices will return to normal, it would cost you about $3,500. Rental car prices are also a lot higher today, but still a better option than buying today.
The money you’d spend is far less than the money you’ll save by buying your next new or used car in October or November. Plus, you can sell your present car, no matter how bad a shape it’s in, for a lot more than it’ll be worth in the fourth quarter of 2021. There’s even a “kicker” if you’re buying a new car. Today, you’d be buying a new 2021 which is almost a year old when you buy it. In the fourth quarter you’re buying a “brand-spanking-new” 2022. You’re saving thousands of dollars in depreciation. When you trade that car in 4 years later, the dealer or other buyer doesn’t know or care that that you bought that 2021 brand new. All they care about is that it’s “one model year older” than a 2022. Your trade-in allowance will be thousands less.
My fellow car dealers hate me for writing articles like this. Educated consumers who read this will postpone their purchase and cost car dealers (and me) sales. But, despite what other car dealers might think, I’m not stupid. I learned a long time ago that smart businesses look at their long run success, often at the expense of the short run. Telling your customer the truth about when it’s a good or bad time or to buy their next car is, not only the right thing to do, but far better for your long run success.
Monday, June 21, 2021
How to EFFECTIVELY Complain to Your Car Dealer
Or, Any Business That Doesn’t Fulfill Their Promises
I’ve owned and operated many car dealerships for more than a half-century. I’ve also been a consumer advocate, advising car buyers and owner for past 25 years. It’s safe to say that I’ve personally heard and responded to more car buyers’ and owners’ complaints than almost anybody. Of course, like you, I’m also a consumer who has had to complain about bad treatment by businesses. If you don’t know about me, just Google “Earl Stewart” or check out my blog at www.EarlOnCars.com. I can unashamedly and immodestly say that I’m a bonified expert on how to complain effectively to get what you’re entitled to when wronged by a business. Here are some simple rules to follow:
- Never, ever lose your temper. Losing your temper lessens the likelihood that you’ll have your problem resolved by at least half. It may have worked for you in the past, but you’ll never know how many disputes that you lost that would have been resolved had you not “blown your stack”. Shouting and name calling might “feel good” in the short run, but you need to ask yourself which is more important…feeling good about telling somebody off or getting your complaint resolved ASAP. Remember that the person you’re shouting at might not be the one responsible. Also, remember that most people react to verbal abuse the same as you…they return “tit for tat”.
- Keep your complaint as short and factual as possible. If you complain verbally, you should always accompany this in writing…text, email, or a letter if you’re not good with texts and emails. Leave out the “fluff” and emotion. Twenty-five words or less is great, if you can include all the important facts. Too many paragraphs and pages lessen the likelihood your complaint will be addressed promptly and completely. Copy all of those involved. For example, if you just bought a car, inform the salesman and copy the sales manager, general manager, owner and manufacturer.
- Keep your complaint as positive as possible. If you’ve always had good experiences in the past, let them know it. If the dealership is highly recommended and has a good reputation, tell them that. Don’t demand but ask for help. The people reading or listening to your complaint are a lot like you…they feel better about helping someone that’s pleasant and treats them with courtesy and respect.
- Don’t threaten the car dealership. How do you react to threats? Most businesses feel the same way. Telling a car dealership, at this stage of the complaint that you’ll sue them, blast them on Facebook-Twitter-Instagram, or picket them in front of the dealership with a sign is counterproductive. No one wants to be forced to backdown when threatened. Businesses don’t need to be reminded what “can happen” if they don’t do the right thing, “rattling their cage” isn’t necessary and, in fact, works against you.
- Take the complaint up the ladder as high as necessary. Be sure that the “managers” you complain to are real managers and not just carrying a title or claiming to be a manager. For example, car dealers often call their commissioned service salesmen “Assistant Service Managers”. If at first, you don’t succeed, go to the supervisor of the department that caused your problem. After that, take your complaint to the general manager of the dealership. If that doesn’t work, go to the owner. Complaining to the auto manufacturer can be helpful in getting the attention of the dealership’s owner. The manufacturer always lets the owner and general managers know of complaints they receive.
- When all the above fails, you pull out the stops…”no more Mr. Nice Guy”. Contact the state department of motor vehicles, the state attorney general, or the state office of consumer affairs. The last resort is to hire a lawyer that specializes in suing car dealers. Find a lawyer that will take your case on contingency with no out-of-pocket costs unless you win the lawsuit.
Monday, June 14, 2021
Buying a Car During the Microchip Shortage
Five Rules to Save You from Paying Sticker Price +
Most folks aren’t even sure what a “microchip” is. The Oxford dictionary defines a microchip as “A tiny wafer of semiconducting material used to make an integrated circuit”. Unless you’re a physicist, this probably doesn’t help you understand any better. In lay terms, a microchip is a fundamental part of all electronics and computers manufactured today. They replaced vacuum tubes which, if you’re old enough to remember the early and middle of the 20th century, were used in radios, TV sets and those first very large computers. My first job, after receiving my Master’s degree from Purdue University in 1964, was with Westinghouse Electric Corp working with engineers to design microchips/integrated circuits into everything that previously had used vacuum tubes. Microchips revolutionized the world because all electronic devices, especially computers, became much smaller, faster, and inexpensive.
Every vehicle manufactured today is a “computer on wheels” and the auto industry uses more microchips than any other industry. The car you’re driving today has far more computing power than Apollo 11, the first rocket ship to fly to the moon in 1969, carrying Neil Armstrong and Buzz Aldrin. This is the biggest reason the world-side auto industry is experiencing the most severe inventory shortage in history. Coupled with unprecedented demand driven by consumers clamoring to buy, lease, and rent new and used vehicles, prices have SKYROCKETED for all new and used cars. About TWO-THIRDS of all cars sold last month were at, or over, full sticker price.
Here are my suggestions if you’re considering buying a new or use car today:
- Don’t buy, lease, or rent a car today unless you must or don’t mind paying a lot more than you would in a few months. Near the end of this year, prices will drop considerably when inventories rise as the microchip shortage is mitigated.
- If you’re thinking of buying a new car, check the price of an equivalent used one of the same make and model. Also, check the price of an equivalent new car, if you’re thinking of buying a used one. The acute inventory shortage has created crazy pricing by dealers with the used version of a new car selling for nearly the same as a new one; and sometimes vis versa.
- If you’re currently leasing a car, you have anoption to purchase it the end of the lease, or before. In a “normal” market, this wouldn’t be as important, but with used car prices skyrocketing this can be a financial windfall for you. You may be able to exercise your purchase option and buy your leased car at a bargain-basement price. You can keep this vehicle and drive for another 3 or more years or “flip it”. This means you buy your car back from the leasing company and then simultaneously sell it back to the highest bidder. It may be your dealer, CarMax, www.WeBuyAnyCar.com, www.Vroom.com, orwww.Carvana.com. Do not let the dealer that leased you the car keep your leased car without knowing how much below current market value it is. He will take your windfall and keep it for extra profit for himself while selling or leasing you a new car.
- If you must buy a new car today, take advantage of a reputable third-party car buying sources likewww.CostcoAuto.com, www.TrueCar.com, orwww.ConsumerReports.com. You’ll still pay a relatively higher price than 4 months from now, but you won’t pay a much higher price than everybody else does.
- If you prefer to buy directly from the dealer, be sure to get at least three competitive bids on the exact same vehicle (same MSRP). Also get at least 3 bids on your trade-in, which will greatly mitigate the very high price you’ll pay for the new car.
Monday, June 07, 2021
The Best of Times for Car Dealers... The Worst of Times for Car Buyers
“Dealers are exceptionally profitable right now”, said Tyson Jominy, vice president of data and analytics at J.D. Power. He pointed to figures released Friday, May 28, that show total car dealer profit per vehicle, including grosses and F&I income, is on pace to reach an all-time high of $3,245—more than DOUBLE the $1,567 earned a year earlier. Vehicle gross profits have exceeded $2,000 for nine of the last 10 months according to J.D. Power. Sticker Shock: Figures from J.D. Power show the stark rise in the prices at which dealers are selling new vehicles. Here are the percentages of new vehicle transactions that were near or above manufacturers’ suggested retail price, MSRP, in the first 26 days of May, compared with full month results in previous years: May 2021, 69%, May 2020, 41%, May 2019 36%.
I hasten to add that the “exceptional profits” quoted above are average profits. Car dealers are the only retailers who sell the exact same product for wildly varying prices to each buyer, based on the buyer’s negotiating skills. What this means is that, unless you’re one of those shrewd buyers, your price will be much higher than the 69% of buyers who pay at or above MSRP…full sticker. Furthermore, these record prices don’t account for the overpriced dealer add-ons (nitrogen in tires, paint sealant, mudguards, etc.).
Unless you must buy a car now, the wise course of action is to wait until supply equals demand. The free marketplace always corrects itself, seeking to reach “supply = demand”. I don’t have a crystal ball, but this will likely happen by early August. In fact, when this correction occurs, the marketplace typically overcorrects which will mean supply exceeds demand. This will result in prices plummeting. The 2022 models will begin to become available in August. If you can wait until this time to buy you next car, you will avoid today’s grossly higher prices plus buy a year newer model, saving the “instant depreciation” of several thousand dollars on last year’s model.
If you’re currently leasing a car with several months left on your lease, you’ll be “hounded” by dealers and the manufacturer to terminate your lease early and buy or lease another car. The dealer and manufacturer know that your current lease car is worth a lot more than they thought it would be at this time when they leased it to you. For this reason, they want to benefit from this unexpected windfall in used car values by leasing or selling you another car. It’s a lose-lose for you if you let them trick you into doing this. If you don’t want to continue leasing your car, you have a contractual option to buy it at, what is likely, a much lower price than the current inflated market price. You can exercise this purchase option and continue to drive it, or sell the car back to a dealer (or individual) at a much higher price. You can use this profit to mitigate today’s temporarily higher cost of new (or used) cars.
Most of you know that I’m a car dealer, and you must be wondering why I would try to talk you out of buying or leasing a car until later in the year. I’ve been a car dealer since 1968 (54 years) and have learned that what’s best for my customers is best for my business in the long run. If I mislead my customers into buying a car this month, some of them will realize this, and never do business with me again; but if I suggest something that is clearly in their best interests, even to my detriment, they will be more likely to believe me later, when I tell them I can offer them a good price. Furthermore, my customers will tell their relatives, friends, and neighbors that they know an honest car dealer.
Monday, May 24, 2021
Open Letter to Elon Musk: Eliminate Hidden Fees on Teslas
I’m a new customer of yours and Tesla, having recently purchased a new 2021 “Model S Plaid”, and I’m anxiously looking forward to taking delivery this next month. I’m also a long-time fan and follower of your incredible technological and business accomplishments. You’ve never heard of me, but I’m a car dealer and a consumer advocate. You can Google me or check me out at www.EarlOnCars.com, www.YouTube.com/EarlStewart or read my book, Confessions of a Recovering Car Dealer, available on Amazon (100% of all proceeds are donated towww.BigDogRanchRescue.org). I’d love to have you call my live radio talk show, Earl on Cars, some Saturday morning between 8 and 9 am EST. You can stream it live atwww.StreamEarlOnCars.com. Or, please call or text me personally at 561 358-1474.
Regarding the headline of this article, please believe that I don’t believe that you are aware that your Teslas are beingadvertised and sold without clear and conspicuous disclosure of additional profits to Tesla. In the displayed attachment to this article of my Model S Plaid invoice, there are two items added to the advertised and quoted price of the Model S Plaid…$1,200 for “Destination and Documentation Fees” and a $100 “order fee”. As, I’m sure you’ll agree, these costs your recovering by adding it to the price, (after the ad price) should be included in the price your communicating to your buyers.

As a “recovering automobile dealer”, I’ve greatly admired how you’ve reinvented the auto retail business by making the buying experience of a Tesla an honest and transparent one…” almost”. Tesla doesn’t resort to bait and switch advertising or any other forms of high-pressure haggling and deceptive selling practices. Competing car dealers consider Tesla a threat to the current dealer franchise system which prohibits any entity other than a franchised car dealer sell a new vehicle in the USA. All other auto manufacturers are required by “ancient” state auto-franchise laws to sell only through their franchised dealers. This allows car dealers to get away with blatant unfair and deceptive sales practices.
Hopefully this letter and the revelation of Tesla’s $1,300 in hidden fees will come to your attention. If it does, I know that you will, not only eliminate this $1,300 in added profit to Tesla, but retroactively refund the hidden fees charged to Tesla customers in the past. My suggestion to you is that you simply raise the price of all Teslas by $1,300. This certainly wouldn’t have made a difference in my purchasing my new Model S Plaid, nor do I believe it will deter most Tesla buyers. Your buyers are like me and are drawn to buy a Tesla because it’s arguably the best, most exciting automobile ever built. You have no competition at the present time, but when the competition gets serious, you should preserve Tesla’s reputation of being, not only the best car made, but the only one sold with total honesty and transparency
Monday, May 17, 2021
Used Car Prices Soar to All-Time High Wholesale Prices Up 54.3%
One of the biggest unexpected and unintended consequences from the Covid pandemic and the resulting economic impact are record used car prices. It’s very important for you to know and understand this if you’re thinking of selling your car, trading it in, or if you’re currently driving a leased car.
Selling your car today will be the first time you’ve ever been able to sell a car today for more than it was worth over a year ago. Yes, your car didn’t depreciate last year, it appreciated. When selling or trading your current car, I usually recommend getting bids from 3 difference buyers. With these extraordinary, soaring and volatile used car prices, my recommendation is to get as many bids as you can…at least 5 or 6. I’ve been a car dealer for over 50 years, and even I’m being surprised by these prices, especially the volatility. Your best bets on getting the highest price for your used car are from CarMax.com, Carvana.com, Varoom.com, WeBuyAnyCar.com, or the used car lots for any dealer of the make of used car you own.
Trading in your car, it’s imperative that you don’t trade it to the dealer you’re buying your next car from, until you’ve gotten at least 5 or 6 bids from the sources I recommended in the last paragraph. Don’t accept book values like Kelly Blue Book to justify the trade-in allowance as being fair. Book values are often wrong, especially in today’s volatile and rapidly changing market. You should give the dealer from whom you’re buying your next car the “last look” at buying your
trade-in to enjoy the sales tax exemption of the trade in allowance. Florida sales tax is 6%, so you’d save $1,200 on a $20,000 trade-in by trading it to the dealer you’re buying your next car from. Most states have similar exemptions.
If you’re leasing a car, you have the rare opportunity to make money by exercising your right to purchase your lease car at the end of the lease. In the past, most of the time, the residual value (your purchase option price), is higher than the current wholesale value. Today, you can often exercise your lease purchase option at a price below the current wholesale. This means you can buy your car at a great price and continue to drive it or buy it to “flip” …sell it back to a dealer at more than you paid. As always, there are obstacles which you must deal with when car dealers are involved. The leasing dealer will probably charge you extra fees, his dealer fees which are hidden fees he adds to cars he normally sells. Also, the leasing company can charge you a “lease disposition fee” which is waived if you buy or lease another car from their dealer. You can return your lease car to any dealer of the make of car you lease, and you should seek out one that will charge you the lowest dealer fees.
When shopping your car withthe sources I’ve suggested, remember that the more bids you get, the more likely you’ll find a very high price. Companies like CarMax and Carvana will sometimes pay more than anybody else, even the “bible”, Manheim Auto Auction price. Why would they do this? Because the used car market, wholesale and retail, is so volatile that, at any given time there are lots of anomalies. CarMax or Carvana may see a sudden spike in the retail price in certain models that the Manheim auction hasn’t adjusted for
Monday, May 10, 2021
Buy this New Car for Only $99 per Month
Since I’m largely “preaching to the choir” because most readers of my blog and column are educated consumers, why do I write about this? It’s because most of the large volume dealers do resort to this, almost obscene, form of bait and switch advertising. They wouldn’t be spending hundreds of thousands of dollars on TV, digital, radio, and billboards telling their readers and listeners they can buy this car for $99/mo. if it didn’t work.
The targets of this unethical, immoral, deceptive, and illegal advertising are the “victims” of our society. They’re the elderly, very young (buying their first car), the English language impaired, uneducated, and, yes, the just plain gullible. Some areas of our county have large populations of first- and second-generation immigrants; other parts have large elderly populations. South Florida has both. I get lots of emails and phone calls from elderly widows, baby-boomers and pre-boomers. Wives usually survive their husbands and they lived most of their lives during a time when the husband bought the cars in the family. I hear from many widows that are having to buy a car for the first time in their lives. Sadly, they’re easy marks for car dealers’ bait-and-switch ads.
So, my purpose in writing this article is not to inform you but asking you to help me inform others. Let it be knowns to your friends, family and neighbors that you’re available to advise them on buying their next car; or suggest that they read my blog, www.EarlOnCars.com, listen to my radio show Saturday mornings at www.StreamEarlOnCars.com, buy my book, Confessions of a Recovering Car Dealer on Amazon (100% of proceeds go to Big Dog Ranch Rescue,www.BDRR.org). Or read this column in Florida Weekly or Hometown News.
Or, click on SIGN UP NOW! on my blog page and join “Earl’s Vigilantes”. If I accept you as a qualified advisor on “how not to get ripped off by a car dealer”, I’ll send you a “cool hat”, free, with the Vigilante logo, and list your contact information on my blog so that people in your geographic area can contact you for help. Online skills are important for our vigilantes to have, because buying a car online today, is the very smartest way. Virtually all “victims” of $99/mo. ads visit the car dealerships where it’s easy for them to be tricked.
Thanks very much for considering applying as one of Earl’s Vigilantes. When you’re approved, I look forward to working with you to save as many victims of car dealers’ bait-and-switch advertising as possible.
Monday, May 03, 2021
Dealer Fees are Hidden Fees and Deliberately Deceiving
Shame on Florida’s regulators and legislators for aiding and abetting Unfair and Deceptive Trade Practices by 99.9% of all Florida car dealers. Almost every auto dealer in Florida adds hidden, extra charges to their advertised and quoted prices for autos and even service. The Attorney Generals have all “looked the other way” on this for many years. Our lawmakers in Tallahassee have done the same. Why? Without car dealers, their associations and Political Action Committee contributions, nobody can get elected to office in Florida or any other state.
Florida does have a law, ostensibly controlling “dealer fees”, but it may as well be not have such a law. It’s not enforced and, even if it was, it’s written with so many loopholes that smart dealers can technically comply and still deceive their customers. Because the law is never enforced, dealers generally ignore it. The law has been ignored for so long that, it may as well not exist. It’s very similar to the speed limit laws on most highways, especially I-95, Florida turnpike, and the Sawgrass Expressway. Every driver on these highways knows they can exceed the speed limit by 9 or 10 miles and mph with no chance of being stopped even faster with very little chance. Now, because every driver is speeding and practically no speeding tickets are issued, it’s actually dangerous not to speed.
The analogy to hidden fees by dealers is solid. It’s dangerous for a car dealer to not charge a dealer fee because all the competing dealers in his market do add hidden fees to their advertised and quoted prices. If he advertises a new Honda Accord for $1,000 more than his Honda dealer competitors, he has very little chance of selling the car. Honest, ethical car dealers are forced to “fight fire with fire”. I’ve had many car-dealer friends and associates over the year tell me, “Earl, I don’t like having to charge hidden fees, but, if I didn’t, I’d “go broke”! Car dealers profit margins as percent of sales is very slim, between 1% and 3%.
The average new car today sells for about $40,000. A 3% profit is only $1,200 and that’s the gross profit before expenses…commissions, advertising, and lots of other overheard expenses like rent, utilities, and insurance. The net profit on a new car is only $200 or $300. Because a dealer’s competitors are all advertising and quoting prices a $1000 or more below their cost, how can an honest dealer with no hidden fees to secretly raise the price survive?
The average hidden fees in South Florida are over $1,000. All dealers have several fees by different, official-sounding names, adding up to as much as $3,000. Some of the popular deceptive names are electronic filing fee, tag agency fee, doc fee, e-filing fee. Some dealers even double charge for the factory freight which is included in the price of all new cars.
Other dealers charge for “dealer prep”, purportedly to prepare the new car for delivery when they are generously reimbursed for this by their manufacturer. Incredibly, the Florida addressing dealer fees requires dealers to lie to their customers by “disclosing” their dealer fees by this verbiage…” This charge represents costs and profit to the dealer for items such as inspecting, cleaning, and adjusting vehicles,.”. Florida statute 501.976 (18) requires the dealer to tell you that they are charging you for performing the same work on your new car that they’ve ALREADY BEEN PAID FOR by their manufacturer.
This is not a re-run column. I’ve written many columns railing against the hidden dealer fees that are an out-of-control pandemic, especially in Florida. I won’t give up because I know that truth and justice will ultimately prevail. I know that consumers and voters are growing smarter at warp speed during this digital 21st Century. Consumers and voters will reach a breaking point, where they’ll no longer tolerate regulators and legislators who allow this unfair and deceptive affront to car buyers to exist any longer.
Monday, April 05, 2021
VOLUNTEERS WANTED: Online Assistance for Senior Car Buyers
I’m proud that my car dealership was featured last week on the NBC Today Show (View the video at www.EarlStewartCovidRescueTeam.com). Thus far, we’ve made Covid vaccination online appointment for over 200 senior citizens, unable to navigate the process themselves.
This inspired me to form a similar team of online-savvy, educated car-buyers to assist our very large elderly population in buying their next car online. If you’re a regular reader of this column, newspaper columns, or a listener to my radio show, you know that the safest way to buy a car today at a low price today is online. A high percentage of our elderly population can’t operate, or are uncomfortable with, computers and smartphones.
If you’re computer-savvy” and have the time and car-buying skills, please let me know. Click on www.EarlOnCars.com and the link on the right, Volunteers for Senior Online Car Buying Assistance. I’ll ask for a summary of your qualifications and your contact information. I’m looking for volunteers from all over the USA who listen to my radio show, read this blog and newspaper column, and follow me on Facebook and YouTube. Thank you for your consideration.
Monday, March 01, 2021
Three Rules to Follow When Financing Your Car
- First, the good news about dealer financing. If you’re buying a new vehicle, most manufacturers offer very low interest rates to induce you to buy…often as low as 0%. If you’re buying a new vehicle, you should always find out if the model you’re buying has special low financing offered by the manufacturer. You also need to know if you’re credit score will qualify you for this low rate. If so, remember that there’s usually a special discount offered as an ALTERNATIVE to the low interest rate. You can’t have both the discount and the low interest rate. The dealer’s advertising doesn’t make this clear because he wants you to believe you can have both. You need to do the arithmetic, taking into consideration the amount you’ll be financing, the number of months you finance, and how the difference between the low rate and your bank or credit union’s rate. Remember, the 0% may be offered for 60 months, but you’re going to trade the car in after 48 months.
- If the manufacturer doesn’t offer a very low interest rate on the model you’re buying, that you can use, always get a rate from your bank and credit union. If you’re not a member of a credit union, consider joining one. Just because the company you work for doesn’t have a credit union, there are credit unions you can join without the affiliation of your company. If you don’t have a banking relationship with a specific bank, contact one and ask. Be sure that you understand that the dealer is getting the money he wants to loan you from a bank (often owned by his manufacturer). The dealer then MARKS UP the interest rate the bank charges him and applies that to your car loan. The dealer “pockets” the mark-up. The amount of the mark-up varies, but 2% is common. If you’re financing $30,000 for 60 months, the dealer’s mark-up is about $1,700. Some dealers retain all of that, but most keep about 75% or $1,275. The dealer will usually make another $1,000 in warranties, maintenance and “products” like GAP insurance. The dealer averages less than $1,000 on the sale of a new car. He’s making twice as much financing the as he did selling it
- If you were raised like me, your parents told you never to borrow more money than you absolutely must. When you do borrow, you should always make as large a down payment as you can afford. This doesn’t always hold true today because interest rates are at historical lows and sometimes manufacturers offer even lower rates. If you have excellent credit, your down payment should be as low as the bank will accept…hopefully zero. Today, you can conservatively invest your money to earn a higher return than you must pay to finance your car. But, if you’re going to finance with the dealer and intend to make a large down payment, NEVER TELL THAT TO THE DEALER before he gives you his final out-the-door price. Why? Because the banks dealers finance your car through limit the amount they will finance based on your credit and, the more you put down, the higher the dealer can increase his profit margin. Dealers will often push you for a larger down payment because they can’t finance as much profit as they’d like. They’re likely to tell you that the bank requires a larger down payment which is true, but they don’t tell you it’s because they’re making a huge profit on the car.
Monday, February 15, 2021
Seven Dirty Little Auto Leasing SecretCar Dealers Don’t Want You to Know
I’m not suggesting that a lease can never be as good a value as a purchase or even better. To the informed, sophisticated lessor, leases can be the way to go. Manufacturers do sometimes offer special lease rates and residual values which can make a lease cheaper than a purchase. But fewer lessors/buyers can navigate the following “complications and deceptions” of leasing.
- Car dealers make more than TWICE as much when they lease you a vehicle rather than selling it. This is largely because they can attract you on a falsely low monthly payment, and your focus isn’t on the actual total cost of leasing.
- Every advertised lease you see has a large down payment hidden in the fine print.
- Customers are coerced and enticed to lease or buy another car from their dealer after their first lease. This is because the dealer never loses contact with you. You must return the lease car to him and he remains in close contact with you every time you make a lease payment. If you don’t buy or lease another vehicle from the dealer/manufacturer, you’re penalized with a “lease disposition fee” of several hundred dollars.
- There are many more hidden fees in a lease contract than a purchase contract. There’s an “acquisition fee” for several hundred dollars, lease disposition fee at the end of the lease, charge for above “normal” wear and tear when you turn in your lease car, and a mileage charge for exceeding a certain number of miles per year. Of course, the dealer still charges the same hidden dealer fees he charges you when you buy the car. Most of these charges should be included in the monthly lease payments up front, but they aren’t.
- Despite popular belief, you must make all the lease payments you signed the contract for. It doesn’t matter if you decide you don’t like the car or if it breaks down a lot and/or runs terribly. The leasing company (usually owned by the manufacturer) is separate legal entity. You still must make every lease payment even when the reason you can’t drive your lease car is the fault of the manufacturer or dealer. You also must make all the lease payments even if you’re disabled and can’t drive or die (your estate is liable for all remaining lease payments). The leasing company will insist that you make your monthly car insurance payments even if you can’t drive the car and it’s sitting in your garage.
- Because your monthly lease payments build no equity as they do on a purchase, you will always have to make a large down payment when you buy or lease another vehicle. Basically, once you lease a car, you can be trapped into leasing again and again. Today’s new vehicles are so reliable and maintenance free that many buyers are keeping their cars for five years and more. Furthermore, they have no more monthly payments!
- The dealer that leased you the car and other competing car dealers will be calling you to lease or buy another car when they know you have only a few more payments left. They’ll also tell you not to worry about the remaining lease payments because they’ll make those to the leasing company for you. Yes, they will pay the leasing company the remaining payments that you owe, but WITH YOUR MONEY, because they add those payments onto the price of the next car they lease or sell you. Remember that the dealer, the leasing company, and the manufacturer are all separate legal entities. Each has their own selfish interests, and you’re not one of them.
Monday, February 08, 2021
Auto Dealers Think and Act Differently from their Manufacturers
This is important for you to know and understand, because what a car dealer tells you and how he treats you isn’t always the way his manufacturer would have it. If you have problems with your dealer you should communicate your dissatisfaction to his manufacturer and consider trying another dealer of that same franchise. The manufacturer will communicate your dissatisfaction to the dealership owner and/or general manager, and will sometimes (off the record) direct you to a better dealership. The manufacturer has no power or control over the dealer to force him to do the right thing, but sometimes the mere communication to the dealership management can have a positive effect. Your best bet is to simply try a different dealer. He might be a better dealer, but, if even if he’s not, he’ll be competitively motivated to make you see him in a more favorable light.
Fortunately for you, there’re lots of car dealerships that sell the same make you want to buy. There are about 18,000 new car dealerships in the US. If you’re a Chevy buyer, there’s about 3,000 to choose from, and probably 3 or 4 nearby. Online, you have an almost unlimited number of dealer choices.
The lack of the ability of auto manufacturers to control their dealers is unique among all other franchised businesses. The control and protection of new car dealerships is in the hands of our 50 state governments. Each individual state government department of motor vehicles insulates new car dealers from any real control by auto manufacturers. This was accomplished in the first half of the twentieth century by powerful dealership lobbying groups to protect dealers against unfair and punitive bad behavior directed at car dealers by auto manufacturers. This legislative protection against manufacturers has had the unintended consequences to protect dealers from control against bad behavior by them against car-buyers.
You might be wondering why the states don’t do a better job of protecting car buyers against predatory car dealers. The answer lies in the same powerful lobbying that insulated dealers from their manufacturers. Car dealers, their PACS, and associations are numerous, very wealthy, and very politically powerful.
You can file a complaint with the state Attorney General and/or Department of Motor Vehicles, but that’s time consuming and it’s often after-the-fact. Your best bet is, after you’ve chosen the right car, invest some time in choosing the right dealer.
Monday, January 25, 2021
You Don’t Know What You Paid for Your Car
If you doubt me, look at the signed documents you should have been given when you purchased your car…specifically the Vehicle Buyer’s Order, Installment Sales Contract, or Lease Contract. Near the top will be the supposed “Selling Price” and below that there’ll be several additions. Two are legitimate government fees which are not profit to the dealer, because he must pass these along to the state government. These are sales tax and license/registration. But some of the “fees” are disguised profit to the dealership. Florida has a law that that this added profit must be disclosed to the buyer as such, but this disclosure is disguised and hidden in the fine print. If you look closely, you’ll see “fees” named tag agency fee, doc fee, notary fee, electronic filing fee, dealer prep fee, administrative fee, service fee, and delivery fee. Florida law allows dealers to make up any name they wish and that’s just what they do. The surefire test if a “fee” is really dealer profit, is whether you were charged state sales tax on it. The state does not collect sales tax on a real government fee, just on the true price of the car including the dealer’s profit.
The other bogus price increase, in addition to hidden fees, are dealer-installed accessories. These consist of overpriced, virtually worthless items pre-installed on the car you bought, but not included in the advertised or quoted price. Some examples are nitrogen in tires, roadside assistance, pinstripes, road hazard insurance, fabric protection, and paint sealant. You didn’t ask for these, but you bought them anyway because they were added to your car before you bought it.
I’d love to hear from anybody reading this if they actually paid the advertised or quoted price. Call or text me at 561 358-1474. I’m not concerned about my “phone ringing off the hook” because I know almost everybody was tricked by their car dealer.
Monday, January 18, 2021
Answers to Top Ten Devious Statements Made by Car Salesmen
Monday, January 11, 2021
Choosing and Buying Cars in the Digital Age
2021 is the perfect example of “The Best of Times and the Worst of Times”. This applies to almost everything, but I’m a consumer advocate and a car dealer (no, that’s not an oxymoron). My goal is to help you digitally buy or lease your next vehicle without being ripped off by a car dealer. Following are some tips on buying or leasing a new or used vehicle utilizing all the support you can find online.
- Find a friend that’s digitally savvy. Your children and grandchildren will probably qualify.
- Your digitally qualified assistant will enable you to communicate with online sources to choose the best year-make-model vehicle for you. They will also help you find the lowest out-the-door price. Definition: The price you can write out a check for, give it to the dealer, and have him deliver your new car to your front door.
- Be prepared to buy your next vehicle entirely online. You should not visit a car dealership except to test drive the vehicles you’re considering. In fact, many progressive car dealers offer to bring vehicles to you for test driving and evaluation. Most car dealers are reluctant to sell you a car completely online becauseyou have control and they don’t; however, if you insist, they have no alternative but to comply.
- The best sources of online information for your digitally savvy assistant are www.ConsumerReports.com,www.CostcoAuto.com, www.TrueCar.com,www.AutoTrader.com, www.Edmunts.com, www.Kbb.com, and, last but not least, www.EarlOnCars.com.
- Your total control over the dealer online is because he understands that his one and only chance to sell you a car is to give you his best out-the-door price online. Be sure to tell your cyber-savvy assistant to keep you anonymous by not revealing your real phone number or email address. She can create a functional email address just for this purpose and use a fictious phone number if necessary. This way, you can contact as many dealers as you like without fear of being hounded salesmen.
- Arrange your financing online using your credit union or bank. Today, everything can be done digitally including exchange of documents and signatures. In some cases, the new car dealers’ manufacturers offer lower financing rates than your bank or credit union, as low as zero percent. Confirm that this is offered by the manufacturer, not the dealer and conduct that transaction online also.
- Establish the value of your trade-in online also.www.Carvana.com, www.WeBuyAnyCar.com, andwww.CarMax.com are three good sources for getting bids on your current used car. You can also shop your car with the dealers of your same make used car departments. A Honda dealer used car manager will usually pay more for a used Honda than a Chevrolet dealer.
I hope this works for you and I wish you the best of luck. If you can’t find a “cyber-savvy” digital assistant, I’m always available for advice. I’m one of the few baby boomers who’s cyber-savvy, thanks largely to a scientific education and a lifetime fascination with science.
Monday, January 04, 2021
Let Me Help You Buy Your Next New Car Online
- Call, email, or text me with the Year, Make, Model, and MSRP (manufacturer’s suggested retail price).
- Please furnish me with your zip code and, if there’s a new car dealership that you’d prefer to buy from.
- I’ll need your name, email address, and phone number. I promise to keep this information private. I’ll be using a fictious name, email address, and phone number when contacting dealers on your behalf. This will avoid you receiving a deluge of car salesmen hounding you.
- If you’re a Costco member, please furnish me with your Costco membership number. The Costco auto buying program is your best source of getting the lowest price. If you’re not a member of Costco, I recommend you buy an annual membership for $60 just for their auto buying program.
You might also be saying to yourself, “This guy’s a car dealer and he’s just trying to trick me into buying a new Toyota from him!” You’d be right that I’m a Toyota dealer, but you’re wrong that I’ll try to sell you a car. Read my blog, buy my book (Confessions of a Recovering Car Dealer, available on Amazon… 100% of the proceeds go to the charity, Big Dog Ranch Rescue) or ask anybody that knows me, and you’ll learn the truth.
Finally, you might wonder if the price I find for you is truly the LOWEST. The answer is “not necessarily”. But it’s lower (likely much lower) than the price you would have paid had you not let me obtain the price online. You might be able to obtain an even lower price if you want to invest the time and aggravation in shopping my out-the-door price with even more car dealers. Just remember the definition of my out-the-door price…the price you can write your check out for and drive your car home.
Monday, December 14, 2020
Lowest Price on a New Car at End of the Month: Old Wives’ Tale, Urban Legend, or Fact?
The caveat is not to wait until the end of the month to begin your search and do your research. Be sure you’ve done your due diligence in choosing the right car for you and gotten competitive out-the-door bids from at least 3 dealers. You should have checked TrueCar and Costco pricing as discussed in my previous two blogs. If your reading this in my newspaper column, you can access all of my blogs at www.EarlOnCars.com.
Once you’ve gotten your best price on the specific car you intend to buy, you should “sit tight” until the end of the month. You will be “deluged” with warnings by car salesmen that this price won’t be good unless you buy the car now; or, this car will be sold if you don’t buy it right now. Ignore these threats. Toward the end of the month recontact the dealer that gave you his best out-the-door price. In case you don’t know the definition of an out-the-door price, it’s THE PRICE YOU WRITE YOUR CHECK OUT FOR, HAND IT TO THE SALESMAN, GET IN YOUR NEW CAR AND DRIVE IT HOME. Don’t accept anything less just because they say it’s an out-the-door price.
Here are all the reasons you can get a much better price at the end of the month. (1) All car salesmen are paid on a monthly commission based the number of cars they sell in each month, and there are usually bonuses at the end of the month. (2) Sales managers are paid the same way. (3) The auto manufacturer pays the dealership end of the month bonuses. (4) Both manufacturers and dealers pour on their advertising at the end of the month which increases the competition between dealers. (5) Car dealers and auto manufacturers are “insanely competitive (I know because I’m insanely competitive…just ask anybody who really knows me.) Competition is your best friend when you’re buying a car. The end of the month is a perfect storm of competition between auto manufacturers and between car dealers. (6) Auto manufacturers and car dealers generate their financial, profit and loss statements monthly. They place huge emphasis on making their net profit forecasts. The typical car dealership will sell more new cars in the last 10 days of the month than he did in the first 20. (7) I’m writing this article on December 14 and you’ll be reading before the end of the year. THE END OF THE YEAR IS LIKE THE END OF THE MONTH “ON STEROIDS”. It’s the perfect time to buy your next new car.
A final word of caution on not venturing into a car dealership at the end of any month without having done your due diligence. The same factors that I just described can work against you, if you’re not fully prepared. Because car dealers want to sell you a car so bad at the end of the month, they’re likely topromise you anything they must, to make it happen.
Monday, December 07, 2020
TrueCar: Almost as Good as Costco to Buy Your Next New Car
In my previous column, I recommended CostcoAuto.com as the “Your Best Bet for a Low Price”. You can access that column at EarlOnCars.com. TrueCar.com is almost as good as Costco. When you use TrueCar carefully and diligently, you’ll get a fair, low price. When you use the Costco Auto Buying program, you’ll probably get a lower price, but not by much. This is because Costco contractually requires their certified dealers to give Costco members a lower price than they have sold the same car to anybody else.
So, why am I even mentioning TrueCar? It’s because (1) TrueCar’s program is easier to understand and use, (2) dealers’ hidden fees and extra dealer installed accessories are more clearly added to the bottom line price, (3) TrueCar offers many more certified dealers to choose from, (4) TrueCar gives your market price comparisons of what other buyers of the car you are buying paid, (5) TrueCar doesn’t require a $60 annual membership fee, and (6) perhaps most importantly, you can transact a TrueCar purchase entirely online. Costco requires you to go into the dealership.
I just mystery-shopped, online, TrueCar for a new 2020 Ford F-150 XLT with an MSRP of $46,525. I used a factitious name and email address. No phone number is required. I was able to get quotes from 42 Ford dealers, but I chose only to get final prices from two within a reasonable distance, Wayne Acres Ford in Greenacres, FL and Grieco Ford in Delray, FL. The lower of the two was Grieco Ford with an $8,299 discount from MSRP plus $1,459 in dealer fees and dealer installed accessories for bottom line price of $39,685. This price also included all factory incentives. All I’d have to pay in addition to drive my new F150 home were government fee…sales tax and license/registration.
I could probably have gotten a slightly lower price if I’d pursued this with some of the other 40 TrueCar certified Ford dealers available to me. However, TrueCar showed this price to be an excellent one based on actual transaction prices from their database. To be a TrueCar certified dealer, you must agree to allow TrueCar to access your computer database which reveals the actual transaction prices on all the vehicles you sell. In the last 30 days, my price was well below the average price…there were 4 sales of this F150 at a “high” price, 4 at a “fair” price, 8 at a “great” price, and 7 others at an “excellent’ price like mine.
It took me about 10 minutes to go through the above process. If I had been a real buyer, I could have gotten the lowest price from 42 Ford dealers, and it would have taken me an hour two. Compare this with driving from dealership to dealership, shopping dealer websites online, making phone calls, and there’s no comparison. As I said at the beginning of this article, don’t use your real name or email address and there’s absolutely no reason to give dealers your phone number. The harassment from car salesmen if you shopped 42 Ford dealerships and gave them your real contact information would be ENORMOUS. You can easily obtain a free email address from Google, Microsoft Outlook, Apple/iCloud, and AOL.
If you really want a super-low price and don’t mind spending a little more time,use Costco and TrueCar. Remember, that you’ll rarely see two car dealers quote you the same price on the same car. The more dealers you check and the more prices you compare, the lower the price you can get. Comparing at least threedealers is necessary, and you’ll realize a large savings from this. As you shop and compare more than three, the amount of the savings decreases incrementally. The Internet which spawned online car buying and third-party car buying companies like Costco Auto and TrueCar makes it possible to shop and compare as many dealerships as you want to. Furthermore, you’re doing all this from the comfort and privacy of your home.
Monday, November 30, 2020
Costco Auto Buying Program: Your Best Bet for a Low Price
Click on Costco Auto Program and navigate through their recommended process for buying a new or used car. You must be a Costco member, but this costs only $60 for the basic membership. I promise you that you’ll same many times this cost when you follow their instructions to buy from their dealers. Costco has new and used car programs, but I recommend you use only the new. Their used car program requires only that their dealers discount their list price to Costco members. The dealers with the highest asking prices for their used cars offer the discounts, but dealers with low prices can’t.
- When you put in your zip code, you’ll be shown the nearest authorized Costco dealer. You should find other authorized dealers in your market so that you can compare prices, especially on those that add extra non-government fees, like Doc fee, Electronic Filing Fee, and Tag-Agency Fee to the prices on their “Members-Only Price Sheet”. Costco requires that these be itemized separately on the Member-Only Price Sheet but ARE NOT INCLUDED IN COSTCO MEMBER-ONLY PRICE.
- Dealer installed accessories like window tint, floor mats, protection packages, nitrogen in tires, stripes, etc. are SUPPOSED to be included in the Costco Member-Only Price Sheet at NO CHARGE TO COSTCO MEMBERS. Be sure to verify that these items aren’t added later for additional charges.
- On the Costco Website you will be offered the Costco Auto Program Price Verification. It’s VERY IMPORTANT that you check this box giving the Costco Auto Program permission to obtain a copy of your purchase agreement from the dealer. If you’re not contacted by Costco and suspect a problem, call Costco immediately at 800 755-2519.
- Deal Only with the Costco Authorized, Trained Contact(s) at this Participating Dealership. Call the authorized contact and make an appointment. NEVER deal with another salesman that’s not listed on the Costco website.
- Insist on seeing the official Member-Only Price Sheets (two of them) to verify the price you’re given. One price sheet if just for the car you indicated online that you want to buy. The second price sheet shows all of the cars the dealer offers for sale. The prices are indicated by an amount below or above invoice. A high percentage of cars are usually shown at hundreds of dollars BELOW invoice, because invoice is not the true cost of the car to the dealer.
- Insist on seeing the dealer’s factory invoice on the car you’re buying. You can then verify the amount under or over invoice the dealer has promised Costco they will see this to their members for.
- Before you sign on the dotted line, be sure that the check you’re writing to the dealership is for the total amount you have to pay plus government fees only…sales tax and license/registration paid directly to the state department of motor vehicles. This amount should be for the amount, under or over invoice, shown on the Costco Member-Only Price Sheet. Dealer installed accessories must not be charged to you, and should not alter the amount below or above invoice you’re charged.
If you believe all the above is very complicated, I totally agree with you. I’ve had many, long discussions with the Costco Auto Buying program about why they don’t simply give you their price online for what you can write your check out for…an out-the-door price. But, with that said, if you do carefully follow the above procedure, you can buy your next new car for a very low price.
Monday, November 16, 2020
Legal Advice When Buying a Car
I’m not a lawyer and I don’t even play one on TV, but I’ve learned a lot from my lawyers, the plaintiff’s lawyers, and my customers in the last 52 years I’ve been a car dealer. I don’t get sued much anymore, but back before I became a “Recovering Car Dealer” I did. There’s something to be said for “The Law School of Hard Knocks”. One thing is that you tend to learn your lessons well and rarely forget. Here are five tips which, if followed by you, can make your car buying experience a lot safer.
- Get all promises in writing. Car salesman love to talk, and most of what they have to say is targeted to induce you to buy the car. Be sure that all relevant promises and comments are written on your vehicle buyer’s order. Not quite as good, but better than verbal, is a confirming email or text from the salesman. Some examples are, “after you buy this car, I’ll be sure you get a free service loaner whenever you bring it in for service”, “Bring your new car back next Friday and I’ll give you a free set of floor mats” and “the blind-side warning sensor is standard on the car we ordered for you”. Probably the most promise by the salesman to get in writing is “this is the out-the-door price plus government fees only.”
- Always bring a friend (witness) when buying. When I have an important meeting or negotiation, I always make sure I have at least one more person in the meeting than the other party. You’ve heard the expression, “He said-she said”. This means that a judge won’t find for one party or the other when both claim something different was said. Furthermore, a car salesman is less likely to make false promises in front of a witness.
- Get a signed copy of all documents you’re asked to sign. Be sure you get thesebefore you drive the car home. Ideally, you should read these documents, but in reality, no one does, including me. It’s virtually impossible to read and/or understand all the documents (especially with fine print), that you’re asked to sign. I believe that lawyers created these lengthy, voluminous documents unnecessarily and on purpose so that we require their services. Remember that you won’t see any legal documents until after you think you’ve bought the car. You probably signed another document called a “worksheet”, and the salesman and manager might have shaken your hand and thanked you for buying the car, but it’s not official or legal until you sign a lot more documents in the F&I or business office (also called “the box”). There is one very important document you’ll see before you go into “the box” and that’s your credit application. Be sure that you get a copy of that.
- Get the cell phone numbers of the salesman and key managers. I’ll guarantee that the salesman will almost insist that you give him your cell phone number. Before, you do that, insist that he give you his number, and tell him you want his manager’s cell phone number too. While you’re at it ask for the cell phone numbers for the service manager and general manager. You’d be amazed at how hard it can be to contact anyone in a car dealership AFTER you’ve bought and paid for your car. Even if they don’t answer the phone, you can text your message. This is a matter of record and legally binding. Also, when they know you do have their cell phone number, their likely to be more careful about making promises they can’t keep.
- Ask the F&I/Business manager to delete the Arbitration Clause on the Vehicle Buyer’s Order. Almost every car dealer includes an “arbitration agreement clause” in their purchase contract. You may have bought lots of cars and never seen, but it’s there in the fine, voluminous print. This clause says that you agree not to sue the car dealer for any reason. In other words, it says that you want to waive your right to a judge and jury of your peers, one of your most precious rights as an American.
Whether you want to “stick to your guns” on all these recommendations or not, just using some of them is better than none. Also, by merely asking you’re signaling that dealer that you’re alert and aware. Too many car-buyers are too timid and afraid they’ll offend the nice car salesman or his manager. These are the customers that are most likely to be taken advantage of.




















